About

Rachel is a writer, editor, and social strategist based in Sydney, Australia.

Her work spans the worlds of fashion, culture, and lifestyle, with bylines in Vogue, GQ, Fashion Journal, InStyle, Stellar, and more. She is currently a Shopping Writer at Are Media, where she produces and optimises travel and shopping affiliate content across Gourmet Traveller, Australian House & Garden, Country Style, Belle and Home Beautiful.

With a background in fashion design and editorial strategy, Rachel’s expertise bridges storytelling and commerce. Her experience extends across e-commerce, SEO, EDMs, social media strategy and execution, video and podcast production, and digital storytelling.

Beyond her full-time role, Rachel edits The Pull, a Substack publication exploring the intersection of fashion and culture — examining how each shapes the other through history, pop-culture and trends.

Rachel’s multidisciplinary approach and deep understanding of both editorial integrity and digital innovation position her at the forefront of Australia’s evolving media landscape.

Rachel is currently open to freelance opportunities. Email rachelmweisz@gmail.com to enquire.

Portfolio | Instagram